![Isolate of the Hoffmann-Hayman H and H Blend display ad — banner, tin illustration, and footer line from The Rattler, 9 Mar 1926]({{ “/assets/images/gallery/crops/newspaper/1926-03-09-the-rattler-h-and-h-blend-display-ad-crop.jpg” | relative_url }})

This crop pulls the Hoffmann-Hayman retail block out of the 9 March 1926 Rattler column (St. Mary’s student paper, San Antonio): the “We roast It—others praise It” slogan in script, the black bar with tall H AND H and Blend Coffee script, the tilted cylindrical tin showing H AND H BLEND COFFEE on the label, and the footer HOFFMANN-HAYMAN COFFEE CO. San Antonio, Texas. It matches the same Blend display vocabulary the firm ran in the daily press that decade—here aimed at a college readership beside unrelated local ads on the same page.

Transcription

Visible in this crop only:

PARTICULAR COFFEE DRINKERS INVARIABLY CHOOSE
“We roast It—others praise It”
H AND H Blend Coffee
(Illustration: tin labeled H AND H BLEND COFFEE)
HOFFMANN-HAYMAN COFFEE CO. San Antonio, Texas.

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