Company Organization

Internal structure of the Hoffmann-Hayman Coffee Company across its operating life. The richest single snapshot is the August 26, 1923 San Antonio Light "New Home of a Great Institution" feature, which profiles officers and staff by name and function. That feature covers the 331 Burnett Street era; 601 Delaware opened December 1932, but the organizational structure carried over with the same personnel.

A second important record is the September 14, 1929 Summerville photograph — 48 employees, "Office Sales Force and Plant Employees," with individual IDs per Nancy Draves's June 2015 email. Not yet scanned; currently held by Nancy Draves. See Summerville Photos.


Officers by era

1917 — incorporation

Name Role
W. E. Hayman President, Manager, Treasurer
Minnie Menger Hoffmann Vice President
G. P. Menger Secretary

1923 — full Menger era, Burnett Street

Name Role
G. P. Menger President
Minnie Menger Schlosser Vice President and Director
R. W. Menger Secretary
T. J. Menger Credit Manager
L. B. Menger Custodian of Accounts

1932 — 601 Delaware opening

Name Role
G. P. Menger President
Minnie Menger Schlosser Vice President
R. W. Menger Secretary
T. J. Menger Treasurer

1934 — named officer list

Name Role
G. P. Menger President
R. W. Menger Secretary
T. J. Menger Treasurer
Paul A. Rochs Sales Manager
A. V. Fitzgerald Field Superintendent

1960–1962 — final years

Name Role
Albert G. Menger President (elected May 1960, age 42; son of G. P.)
G. P. Menger Board Chairman (moved from President)
R. W. Menger Executive Vice President and Director of Advertising-Merchandising

Continental Coffee of Chicago acquired H&H in 1962. T. J. Menger retired after 41 years.


Departments

Packing

Prepared products for shipment to local and territorial grocers. One of the best-documented departments.

  • Chris M. Jasso — Superintendent, Packing Department (1923). By 1936 documented as "Country Shipping Clerk." Retired before 1969; rehired to commission Jabez Burns Jubilee roasters sold to Monterrey — carried firsthand knowledge of TEMPO-VANE thermostats and 420°F roast cutoff.

Roasting / Plant

Core manufacturing: cleaning green coffee (six or seven passes before and after roasting), blending, and roasting. Equipment was Jabez Burns Jubilee roasters (documented by Chris Jasso's 1970–71 letters) and earlier Huntley Manufacturing Monitor roasters (1920s).

  • Lupe Valdez — Plant roaster; retired ~1969; rehired alongside Jasso to commission the Monterrey roasters.
  • 1921 capacity: three roasters at 200 lbs/hour each; average daily output 14,480 lbs (96 bags/day); 17 plant machine operators.
  • 1949: ~70 employees demonstrated milling, weighing, and packaging at the San Antonio Manufacturers Association dinner (May 17, 1949).

Office / Admin

  • R. A. Nagel — Office Manager (1923). Handled telephone orders. Motto: "Service with a smile." Documents that H&H was taking phone orders by 1923.
  • Louis B. Menger — Office Manager (1920–21); Custodian of Accounts (1923).

Credit

  • T. J. Menger — Credit Manager (1923); Treasurer (1932–1962). Previously a teller at Alamo National Bank for ten years before joining H&H.

Advertising / Merchandising

  • R. W. Menger — Director of Advertising and Merchandising from 1912 to 1962 — fifty years. The 1923 Light feature credits him with building H&H's advertising presence. By 1961 styled "Executive Vice President and Director of Advertising-Merchandising."

Traffic / Shipping

  • Charles H. Griswold — Traffic Manager; 26 years (1913–1940). Oversaw freight, routing, and distribution logistics across the regional network.

Sales — Field / Territory

By 1934 H&H products reached 150 cities in Texas.

  • Paul A. Rochs — Pioneer salesman (1912, retained from predecessor Morrison Coffee); documented as Coffee Salesman with eleven years' tenure in 1923; Sales Manager by 1934.
  • A. V. Fitzgerald — Field Superintendent (1934). Specific territory responsibilities not yet documented.
  • Joachum Morales — City Salesman (1923).
  • P. J. Smith — City Salesman (1923).

Sales — Restaurant / Café / Institutional

Predates the Master Chef brand (launched ~1927) by at least four years — the institutional channel was running under the H&H house name before it had a dedicated sub-brand.

  • E. E. Knous — Restaurant Specialist (1923); managed hotel and café trade.
  • Dave Crowe — Supervisor, Café Department (January 1937); appeared with G. P. Menger in a cup-testing session (October 1938); framed as the institutional-sales expert.

Demonstrators

In-store tastings at grocery accounts, aimed at grocers and housewives.

  • Clara H. Allred — Special Demonstrator (1923).
  • Irene Brown — Demonstrator (1923).

Spice and Extracts

Established as a separate department in November 1932 at the 601 Delaware opening, with its own dedicated sales force distinct from the coffee sales team. Inventory: over 33 different spices and extracts by 1932.

Vacuum Packing — Crystalvac (glass)

H&H vacuum-packed glass jar line, supplied by Three Rivers Glass Company. Initial order 250,000 jars; launched June 1932. Equipment installed at 601 Delaware at opening.

Vacuum Canning — tin

First vacuum-can closing machine in the Southwest for coffee; installed June 1937. Produced 1-lb and 3-lb tin cans alongside the continuing glass-jar line.


Workforce scale

Year Count Notes
1921 ~23 17 plant machine operators + 2 traveling + 4 city salesmen
1929 48 Summerville photo: "Office Sales Force and Plant Employees"
1932 60+ 601 Delaware opening
1949 ~70 SA Manufacturers Association dinner demonstration

Houston plant (Patrick Shipside Warehouse, 1939–?)

By November 1939, H&H operated a second full facility — not just a depot — at Patrick Shipside Warehouse, Houston. It was distinct from 601 Delaware in every operational dimension:

Dimension 601 Delaware (San Antonio) Houston plant
Function Corporate HQ + primary roasting + packing Roasting + distributing
Green coffee supply Imported via Gulf ports Imported through Port of Houston directly
Packaging San Antonio manufacturers Houston manufacturers
Workforce San Antonio residents Houston residents
Manager G. P. Menger (President) F. H. Kelley (local manager)
Brands Full H&H line Sam Houston, Texas Girl, H&H

Primary source (Houston Port Book, Vol. 18 No. 2, p. 28): "The Hoffman-Hayman Coffee Company, importers and roasters of Sam Houston, Texas Girl and H. & H. brands of coffee have established a distributing plant in Houston to meet their increasing demands for this product."

The Houston plant had a Houston-resident workforce and was operationally self-contained — buying its own cans and packaging from Houston suppliers and importing its own green coffee. Opening date before November 1939 is undocumented; closing date unknown. See Houston distributing plant.


What's missing

  • The 1929 Summerville photo — 48 named employees, unscanned, held by Nancy Draves. Would be the most detailed single org-chart artifact in the project.
  • G. P. Menger's "Great Oaks from Little Acorns Grow" — family narrative read aloud at the May 2026 listening session; likely contains internal organizational detail.
  • Department structure post-1934 — the 1934 officer list is the last named-roster snapshot before the 1960 succession. The intervening 26 years are a gap.
  • Plant foremen and supervisors below officer level — only Jasso (Packing) and Valdez (Roasting) are individually documented at the plant-floor level.

See also

  • People — full personnel index
  • Summerville Photos — 1929 employee group photo (unscanned)
  • Nancy Draves — holds the Summerville photo and G. P. Menger narrative
  • 601 Delaware Street — plant layout and physical record
  • Houston distributing plant — Patrick Shipside Warehouse; second full roasting facility (1939–?)
  • Hoffmann-Hayman Coffee Company — full corporate history
  • Chris M. Jasso — Packing Superintendent; roaster commissioning (1971)
  • Charles H. Griswold — Traffic Manager, 26 years
  • G. P. Menger Family Narrative — "Great Oaks from Little Acorns Grow"